$599.00 SGD $1,099.00 SGD
Click For The Truth About Mattresses:
1. Did you know that 90% of people pay 3 to 10 times too much for their mattress?
Most mattresses are overpriced. Much of the cost goes to marketing, warehousing, showrooms, local transport, shipping and expensive salaries.
2. Did you know that 20% of a mattress's cost is for transport and warehousing?
Traditional mattresses are voluminous and occupy a lot of space. This makes shipping and shopping expensive. Inkagu's rolled and compressed mattresses reduce the product volume by 80%. This results in tremendous savings that are passed on to our customers.
3. Did you know that most Latex mattresses cost more than $1500?
Some cost even more. This is because of multiple expensive showrooms, high markups, having too many models, warehousing and transport costs. Our Inkagu ShinJu 2+ Latex topped queen size mattress cost only $399.
4. Did you know that most major mattress brands have 100 to 300 models?
This inefficiency results in increased costs. We only have 4 main models. We focus on volume and economies of scale. The method reduces our costs significantly.
5. Did you know that most major mattress brands have 10 to 50 showrooms or displays in Singapore?
Another inefficiency that results in increased costs. We only have 2 physical locations. We focus mainly on online sales. Showroom costs can make up 20 to 40% of total costs.
6. Did you know the lowest price guarantee given by major bedding/mattress retainers are a SCAM?
These major retailers just use different model numbers for basically the same mattress from a well known brand. The brand owners are also in cohorts with the retailer. They simply change the external material patterns or something basic to give the impression that it is a completely different model. They give customers basically no recourse for a refund or a price match.
7. Did you know that pocketed spring technology was invented in the 1930s?
Many major brands are still marketing this technology as something new and wonderful. This technology is actually more than 90 years old and is very basic by today's technological standards. So don't be fooled into paying more.
8. Did you know most condominiums cannot receive full king sized mattresses?
Many new condominiums have too narrow an access to receive king or queen sized mattresses. Our rolled up compressed mattresses have no such problems.
9. Did you know most mattresses were not designed for sex?
Our mattresses are designed for both sex and sleep. ShinJu does not only mean "real pearl" in Japanese, it also represents a Japanese story similar to Romeo and Juliet.
10. Did you know that your mattress increases in weight by a few kilograms yearly?
Many people refuse to change mattresses because they are so damn expensive. But this is so unhealthy. Many mattresses that are used with cotton bedsheets gain a few kilograms of weight annually. This increase is literally the weight of dust mite shit. Dust mites consume dead decomposing human skin and hair that is shed by humans and eventually has to shit it out. :)
Our Shin Ju Tatami memory foam mattresses feature a thick high resilience foam layer topped with a super cool Air-Gel Memory Foam layer. Unlike normal gel memory foam, where gel is added into "normal" memory foam, we add gel into "air" memory foam which makes our mattresses much cooler and softer.
|Sizes||Queen (152*190*10cm) | King (182*190*10cm)|
|First Layer||2cm Air-Gel Memory Foam|
|Second Layer||8cm High Resilience Foam|
1. Super cool air-gel memory foam top.
2. Wool mattress fabric (comes with a temperature regulation advantage as wool can keep you warn in cool air-conditioned rooms and absorb moisture to keep you cool in hot & humid weather)
|Packaging||Vacuum-sealed for safety and freshness (Click here to know more)|
The Shin Ju (真珠) mattress was designed to change the way the mattress industry operates. For too long the mattress industry has taken advantage of the ignorant masses to enjoy massive profits. Mark-ups ranged from 3 to 10 times of factory costs. We want to change all this.
1. The original Shin Ju (真珠) mattress was designed specifically for SEX. The literal meaning is "real pearl". Shin Ju is used colloquially as an erotic term in the Japanese language.
2. Four Main Mattresses - Almost all major mattress brands have dozens of models. By having only four we can bring manufacturing and marketing costs down. We focus our resources on developing the best four mattresses in the world in the under $2,000/- category.
3. By having the price lowered to from just $299 for a luxury specified model we can sell in volume. We continue to use luxury materials such as latex foam, double knitted fabrics, Supakuru high tech wicking technology and double tempered carbon springs. Over a million ShinJu mattresses are sold across Asia. To lower costs, we have done away with fancy labels, trimmings, and non-functional items.
4. By delivering four models in a rolled and compressed we can shave of delivery costs from the factory right up to the home. We can cut logistic costs by up to 4 times. We offer free delivery on all four models.
5. Our factory direct to consumer model cuts out the middlemen and further reduces costs. Traditional mattress brands use importers, stockists, wholesalers, dealers and licensing agents. These layers just increase the mark-ups.
6. We have also have done away with the chain store concept. We focus on e-commerce and just one showroom. No huge rentals, no army of salesmen salaries and commissions and lower operational costs.
7. We are so confident of our product we provide a six month warranty up to the full purchase value of the mattress. Our competitors have bullshit 20 year limited warranties with a million conditions that literally render their warranty useless. If the mattress is not suitable just return the mattress to our service centre in good condition in the original plastic bag. No questions asked.
8. Our Shin Ju 2+ mattress is specially developed to fit 97.3% of the world's population. Its euro-top provides support for all positions of sleep. Suitable for people with weights from 40 to 90kg. The sleeping surface uses our advance super cool fabric (Lycocell® 3) which is specially formulated for hotter and more humid climates.
9. Our Shin Ju Air 1 is designed specifically for LONGER SLEEP; an upgrade from our entry-level Shin Ju 2+ and also an introduction to our more premium Shin Ju Air-Series.
10. Our Shin Ju Air 2 mattress is specially developed with a focus on SEX. It is firmer and has extra bounce for better-timed movement. Its matrix integrated spring system is specially developed for continuous impact, roll and both vertical and horizontal sway. This mattress is additional fitted with an M-Guard edge support. This prevents the mattress edge from sinking in certain sex positions. This M-Guard however prevents this mattress from being rolled and compressed. The sleeping surface uses our original super cool fabric (Lycocell® 2) which is specially formulated for hotter and more humid climates.
11. Our Shin Ju Air 3 mattress is specially developed with focus on BOTH SEX and SLEEP. It has an extra euro-top for better side-sleep support. More than 60% of the population are side-sleepers. It is also suitable for heavier people with weights exceeding 80kg. The sleeping surface uses our most advanced super cool fabric (Ice-Fabric) which is specially formulated to be always cool to the touch.
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March 25, 2021
March 25, 2021
March 25, 2021
March 25, 2021